---
title: "Web Design Insights and Website Advice | Fernando Kylas"
description: "Practical advice on web design, SEO, AI search, migrations and WordPress care, written by an independent web developer in Mauritius."
url: https://fkweb.dev/en/insights/
lang: en-GB
alternates:
  en: https://fkweb.dev/en/insights/
  fr: https://fkweb.dev/fr/articles/
  nl: https://fkweb.dev/nl/inzichten/
  de: https://fkweb.dev/de/wissen/
  x-default: https://fkweb.dev/en/insights/
---

1.  [Home](https://fkweb.dev/en/)
2.  Insights

# Insights

Practical notes on planning, building and looking after websites. No trends, no hype, just what I have seen work.

## Latest insights

[Webdesign14 October 2026 ### A website that had grown by addition, rebuilt around one decision A historical case study of my version-three website planning: connecting capabilities, service choices, and a considered route to enquiry.](https://fkweb.dev/en/insights/fernando-kylas-website-rebuild/)

[WordPress13 October 2026 ### WordPress maintenance checklist: what to do every month A practical monthly WordPress maintenance checklist covering updates, backups, security, speed and content, so your site stays fast and safe.](https://fkweb.dev/en/insights/wordpress-maintenance-checklist/)

[SEO5 October 2026 ### What to do when search traffic drops around a Google update Investigate a search traffic drop around a Google update by checking timing, affected pages, technical changes, demand, and content before choosing a response.](https://fkweb.dev/en/insights/google-update-traffic-drop/)

## Earlier insights

1.  [Website migration checklist: move your site without losing traffic29 September 2026](https://fkweb.dev/en/insights/website-migration-checklist/)
2.  [Before you redesign your website, check these seven things22 September 2026](https://fkweb.dev/en/insights/before-you-redesign/)
3.  [Can ChatGPT do an SEO audit?8 September 2026](https://fkweb.dev/en/insights/chatgpt-seo-audit/)
4.  [The difference between SEO and GEO11 August 2026](https://fkweb.dev/en/insights/difference-between-seo-and-geo/)
5.  [How to fix an AI-generated website before investing in a rebuild23 July 2026](https://fkweb.dev/en/insights/fix-ai-generated-website/)
6.  [Designing with AI: how to review the decisions behind a layout24 June 2026](https://fkweb.dev/en/insights/designing-with-ai/)
7.  [AI web development: what a business should expect from the workflow11 June 2026](https://fkweb.dev/en/insights/ai-web-development-workflow/)
8.  [How to make your website visible in AI search25 May 2026](https://fkweb.dev/en/insights/ai-search-visibility/)
9.  [How often should you audit your website?11 August 2025](https://fkweb.dev/en/insights/how-often-website-audit/)
10.  [Can you audit your website yourself?23 July 2025](https://fkweb.dev/en/insights/diy-website-audit/)
11.  [Custom website or website builder: which suits your business?5 July 2025](https://fkweb.dev/en/insights/custom-website-vs-website-builder/)
12.  [Why copying a competitor’s website can lead to the wrong decisions26 June 2025](https://fkweb.dev/en/insights/copying-competitor-website-design/)
13.  [How to choose WordPress hosting for the website you actually run8 June 2025](https://fkweb.dev/en/insights/choose-wordpress-hosting/)
14.  [How to choose a web developer in Mauritius23 May 2025](https://fkweb.dev/en/insights/choose-web-developer-mauritius/)
15.  [How to choose an SEO provider and assess the work10 May 2025](https://fkweb.dev/en/insights/choose-seo-provider/)
16.  [How to brief a web designer without micromanaging20 April 2025](https://fkweb.dev/en/insights/brief-web-designer/)
17.  [What to do after a website audit: prioritise, implement, and verify9 April 2025](https://fkweb.dev/en/insights/after-website-audit/)
18.  [A lighter website can be faster and cheaper to run27 February 2025](https://fkweb.dev/en/insights/lighter-faster-cheaper-website/)

Next step

## Have a project in mind? Let us talk it through.

Tell me what exists today and what needs to change. I reply within 2 business days, in English or French.

[Start a project](https://fkweb.dev/en/contact/)Or email me directly

[thatsme@fernandokylas.com](mailto:thatsme@fernandokylas.com)