<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>Fernando Kylas Web</title><link>https://fkweb.dev/en/insights/</link><atom:link href="https://fkweb.dev/en/rss.xml" rel="self" type="application/rss+xml"/><description>Fernando Kylas Web</description><language>en-GB</language><item><title>A website that had grown by addition, rebuilt around one decision</title><link>https://fkweb.dev/en/insights/fernando-kylas-website-rebuild/</link><guid isPermaLink="true">https://fkweb.dev/en/insights/fernando-kylas-website-rebuild/</guid><description>A historical case study of my version-three website planning: connecting capabilities, service choices, and a considered route to enquiry.</description><pubDate>Wed, 14 Oct 2026 00:00:00 GMT</pubDate></item><item><title>WordPress maintenance checklist: what to do every month</title><link>https://fkweb.dev/en/insights/wordpress-maintenance-checklist/</link><guid isPermaLink="true">https://fkweb.dev/en/insights/wordpress-maintenance-checklist/</guid><description>A practical monthly WordPress maintenance checklist covering updates, backups, security, speed and content, so your site stays fast and safe.</description><pubDate>Tue, 13 Oct 2026 00:00:00 GMT</pubDate></item><item><title>What to do when search traffic drops around a Google update</title><link>https://fkweb.dev/en/insights/google-update-traffic-drop/</link><guid isPermaLink="true">https://fkweb.dev/en/insights/google-update-traffic-drop/</guid><description>Investigate a search traffic drop around a Google update by checking timing, affected pages, technical changes, demand, and content before choosing a response.</description><pubDate>Mon, 05 Oct 2026 00:00:00 GMT</pubDate></item><item><title>Website migration checklist: move your site without losing traffic</title><link>https://fkweb.dev/en/insights/website-migration-checklist/</link><guid isPermaLink="true">https://fkweb.dev/en/insights/website-migration-checklist/</guid><description>A step-by-step checklist for moving a website to a new host or platform without losing search rankings, email or data.</description><pubDate>Tue, 29 Sep 2026 00:00:00 GMT</pubDate></item><item><title>Before you redesign your website, check these seven things</title><link>https://fkweb.dev/en/insights/before-you-redesign/</link><guid isPermaLink="true">https://fkweb.dev/en/insights/before-you-redesign/</guid><description>A redesign is expensive and often fixes the wrong thing. Seven checks to run first, so the new site solves the problems the old one actually has.</description><pubDate>Tue, 22 Sep 2026 00:00:00 GMT</pubDate></item><item><title>Can ChatGPT do an SEO audit?</title><link>https://fkweb.dev/en/insights/chatgpt-seo-audit/</link><guid isPermaLink="true">https://fkweb.dev/en/insights/chatgpt-seo-audit/</guid><description>Understand where ChatGPT can support an SEO audit, what evidence it needs, and why generated recommendations require verification before implementation.</description><pubDate>Tue, 08 Sep 2026 00:00:00 GMT</pubDate></item><item><title>The difference between SEO and GEO</title><link>https://fkweb.dev/en/insights/difference-between-seo-and-geo/</link><guid isPermaLink="true">https://fkweb.dev/en/insights/difference-between-seo-and-geo/</guid><description>Understand SEO and GEO, where they overlap, how AI visibility is measured, and which practical improvements deserve your attention.</description><pubDate>Tue, 11 Aug 2026 00:00:00 GMT</pubDate></item><item><title>How to fix an AI-generated website before investing in a rebuild</title><link>https://fkweb.dev/en/insights/fix-ai-generated-website/</link><guid isPermaLink="true">https://fkweb.dev/en/insights/fix-ai-generated-website/</guid><description>A practical approach to fixing an AI-generated website: test the customer journey, verify the content, and prioritise UX, SEO, and technical repairs.</description><pubDate>Thu, 23 Jul 2026 00:00:00 GMT</pubDate></item><item><title>Designing with AI: how to review the decisions behind a layout</title><link>https://fkweb.dev/en/insights/designing-with-ai/</link><guid isPermaLink="true">https://fkweb.dev/en/insights/designing-with-ai/</guid><description>Use AI web design to explore options while checking content, visual hierarchy, responsive behaviour, and accessibility against real user tasks.</description><pubDate>Wed, 24 Jun 2026 00:00:00 GMT</pubDate></item><item><title>AI web development: what a business should expect from the workflow</title><link>https://fkweb.dev/en/insights/ai-web-development-workflow/</link><guid isPermaLink="true">https://fkweb.dev/en/insights/ai-web-development-workflow/</guid><description>Assess AI web development through scope, access, controlled changes, realistic testing, editorial review, website ownership, and ongoing responsibilities.</description><pubDate>Thu, 11 Jun 2026 00:00:00 GMT</pubDate></item><item><title>How to make your website visible in AI search</title><link>https://fkweb.dev/en/insights/ai-search-visibility/</link><guid isPermaLink="true">https://fkweb.dev/en/insights/ai-search-visibility/</guid><description>Improve AI search visibility through accurate business information, useful content, appropriate discovery controls, evidence, and proportionate measurement.</description><pubDate>Mon, 25 May 2026 00:00:00 GMT</pubDate></item><item><title>How often should you audit your website?</title><link>https://fkweb.dev/en/insights/how-often-website-audit/</link><guid isPermaLink="true">https://fkweb.dev/en/insights/how-often-website-audit/</guid><description>Set a useful website audit schedule around meaningful changes, recurring faults, important journeys, and evidence rather than a universal calendar rule.</description><pubDate>Mon, 11 Aug 2025 00:00:00 GMT</pubDate></item><item><title>Can you audit your website yourself?</title><link>https://fkweb.dev/en/insights/diy-website-audit/</link><guid isPermaLink="true">https://fkweb.dev/en/insights/diy-website-audit/</guid><description>Carry out a focused DIY website audit of content and important journeys, record useful evidence, and recognise where specialist investigation is needed.</description><pubDate>Wed, 23 Jul 2025 00:00:00 GMT</pubDate></item><item><title>Custom website or website builder: which suits your business?</title><link>https://fkweb.dev/en/insights/custom-website-vs-website-builder/</link><guid isPermaLink="true">https://fkweb.dev/en/insights/custom-website-vs-website-builder/</guid><description>Compare a custom website with a website builder through editing, functionality, ownership, performance, and maintenance rather than labels alone.</description><pubDate>Sat, 05 Jul 2025 00:00:00 GMT</pubDate></item><item><title>Why copying a competitor’s website can lead to the wrong decisions</title><link>https://fkweb.dev/en/insights/copying-competitor-website-design/</link><guid isPermaLink="true">https://fkweb.dev/en/insights/copying-competitor-website-design/</guid><description>Use competitor websites as research without copying their assumptions. Assess audience, offer, evidence, journeys, and the needs of your own business.</description><pubDate>Thu, 26 Jun 2025 00:00:00 GMT</pubDate></item><item><title>How to choose WordPress hosting for the website you actually run</title><link>https://fkweb.dev/en/insights/choose-wordpress-hosting/</link><guid isPermaLink="true">https://fkweb.dev/en/insights/choose-wordpress-hosting/</guid><description>Choose WordPress hosting by examining the real workload, support boundaries, backups, restore testing, performance, and the cost of ongoing operation.</description><pubDate>Sun, 08 Jun 2025 00:00:00 GMT</pubDate></item><item><title>How to choose a web developer in Mauritius</title><link>https://fkweb.dev/en/insights/choose-web-developer-mauritius/</link><guid isPermaLink="true">https://fkweb.dev/en/insights/choose-web-developer-mauritius/</guid><description>Compare web developers in Mauritius by scope, relevant evidence, ownership, handover, and ongoing support before committing to a website project.</description><pubDate>Fri, 23 May 2025 00:00:00 GMT</pubDate></item><item><title>How to choose an SEO provider and assess the work</title><link>https://fkweb.dev/en/insights/choose-seo-provider/</link><guid isPermaLink="true">https://fkweb.dev/en/insights/choose-seo-provider/</guid><description>Evaluate an SEO provider through diagnosis, implementation, ownership, reporting, and credible evidence rather than ranking guarantees or vague service labels.</description><pubDate>Sat, 10 May 2025 00:00:00 GMT</pubDate></item><item><title>How to brief a web designer without micromanaging</title><link>https://fkweb.dev/en/insights/brief-web-designer/</link><guid isPermaLink="true">https://fkweb.dev/en/insights/brief-web-designer/</guid><description>Write a useful web design brief with clear goals, audience needs, evidence, constraints, and feedback while leaving room for professional judgement.</description><pubDate>Sun, 20 Apr 2025 00:00:00 GMT</pubDate></item><item><title>What to do after a website audit: prioritise, implement, and verify</title><link>https://fkweb.dev/en/insights/after-website-audit/</link><guid isPermaLink="true">https://fkweb.dev/en/insights/after-website-audit/</guid><description>Turn a website audit into practical work: confirm findings, prioritise consequences, assign ownership and verify changes before measuring outcomes.</description><pubDate>Wed, 09 Apr 2025 00:00:00 GMT</pubDate></item><item><title>A lighter website can be faster and cheaper to run</title><link>https://fkweb.dev/en/insights/lighter-faster-cheaper-website/</link><guid isPermaLink="true">https://fkweb.dev/en/insights/lighter-faster-cheaper-website/</guid><description>Understand how reducing website weight can improve speed and operating costs, where the savings come from, and what to measure before making claims.</description><pubDate>Thu, 27 Feb 2025 00:00:00 GMT</pubDate></item></channel></rss>